CultureDiligence, Progress, Aggressiveness;
MissionAdding more color and health to life
VisionBecoming a global cooperative model in natural pigment industry
  • Integrity

    Adhering to industrial standard, producing quality product and observing our commitment
  • Gratitude

    Gratitude to our customers, colleagues and the society
  • Innovation

    Innovating idea, improve platform and deliver superior result
  • Challenge

    Self-challenge, competitor challenge, surpass the limits.
  • Core value

    Success derives from adherence to standard